How fabulous is this gorgeous new uniform from Aer Lingus! I give it the thumbs up.
NEW DECADE, NEW UNIFORM
Aer Lingus unveils new-look uniform from Irish designer Louise Kennedy
- New uniform design is culmination of Aer Lingus’s brand refresh which commenced in 2018
- Features 25 redesigned garments including new trouser option for female crew
- Uniform was last updated 22 years ago in 1998, also designed by Louise Kennedy
- Iconic green remains prominent in ‘Kenmare Green’ shade and more navy, entitled ‘Midnight’, introduced throughout
Aer Lingus has today revealed its new look uniform which will be worn by over 4,000 cabin and ground crew around the world from February 10th. Created by Irish fashion designer Louise Kennedy, the new look reflects Aer Lingus’ status as a modern international airline with a proud Irish heritage and is the final stage in the airline’s brand refresh.
Guests flying with Aer Lingus in the coming months can expect to still see iconic green, now a new ‘Kenmare Green’, as well as a greater inclusion of navy, entitled ‘Midnight’, throughout. In all, 25 garments have been designed giving crew and ground staff a greater variety of styles from which to choose. Notable changes to the uniform include the addition of trouser and dress options, new jacket and coat designs for male crew, and easy–care shirts and blouses for the convenience of all crew. For added comfort, garment materials have a level of stretch and are designed to fit and flatter all body shapes and sizes.
The new look uniform is the culmination of a two-year project between Aer Lingus and Louise Kennedy involving extensive staff engagement as well as external research in Dublin, London, New York and Paris.
Irish fashion designer Louise Kennedy said:
“We were honoured to be chosen to design the new Aer Lingus uniform. The brief from the airline was very clear and we were confident we could deliver a modern and stylish capsule collection which would endure for several years. The results reflect extensive engagement and inputs from the ground and cabin crew members. Importantly, over the past two years, we had constant support from Aer Lingus to remain true to our designs that allowed for more uniform options and the use of innovative fabrics.”
To ensure the comfort of all uniformed crew, all garments have been made with the highest quality materials to ensure their longevity and durability. All materials used have been sourced and manufactured in an ethically responsible manner to minimise environmental impact.
Louise Kennedy’s latest design for Aer Lingus is the airline’s eleventh uniform, with previous designers including leading Irish fashion names such as Irene Gilbert, Neillí Mulcahy, Digby Morton, Ib Jorgensen and Paul Costello. Aer Lingus’ first-ever uniform was a military-style rich brown suit designed by Sybil Connolly in 1945, which then became green a few years later in 1948.
In that time, Aer Lingus, Ireland’s only 4 Star airline, has embarked on a significant journey, now flying 16 direct routes to North America, operating over 70 European routes and carrying over 12 million guests each year.